In conclusion, Martha Stewart once said, “I am a hero worshiper. I love the number one tennis player. I love the number one baseball player. I want to see those records broken. ” (Stephens) The American public feels the same way. People want to root for the winner and to encourage their continued success. By the same token, it is human nature to enjoy watching a hero’s downfall. In October, 2000, the stock price for MSO (the call letters for Martha Stewart Living Omnimedia) reached a high of $34. 81 per share. It wasn’t long before the ImClone scandal broke and the price began its descent, reaching a low of $8.30 in March, 2003. Two years later, the stock rebounded and the price shot even higher than it had in MSO’s heyday -- $37. 41 per share. It seems that the public was finished punishing Stewart once she had served her time.
The following chart shows the price of MSO stock for the past five years – rising once Stewart was released and falling with the recession. (AOL) Though the price has dropped with the downturn in the economy, it is clear that Stewart served her time, both in prison and at home. When her sentence was over and it was time to get back to work, she still had the support of the people.
While all of her ventures haven’t been entirely successful, she created a new line for Macy’s (a step up from Kmart) and KB Homes. Now that Martha has paid the price for her crimes and, in essence, atoned for her sins, she is once again “pure” in the eyes of an often-judgmental public. In conclusion, had Stewart shown regret to begin with, she might never have been tried. Works Cited Caillavet, Cynthia A.
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